Falling in Love - How to Ensure Customer Satisfaction in Business

 
There are several factors that can influence the success of your business in the market, customer satisfaction is one of the most important of such factors. Customers are always looking for businesses that can meet their needs and in order for your brand to be that business, you must focus on how your business can drive customer fulfillment and satisfaction. You can not build a sustainable business with an unsatisfied customer base which further goes to show how important it is to keep your customers happy. Here are a few tips to keep in mind when you are looking to improve customer satisfaction in your business.

Make your first impression count

As it is popularly said: “you only have one chance to make a first impression”. This is true and the importance of creating a good first impression on your customers cannot be underestimated. Put yourself in the shoes of your customers, go through your business and look at it through their eyes, what would they like? What would...
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Creating systems to prevent your small businesses from going out of business

 

I'm always excited to talk to, entrepreneurs, especially when they play in the same space and serve the same type of customers, which are small business owners.

We know and understand the importance of small businesses to our communities, to our country and the world. As you know, each community is basically made up of, small businesses that are providing jobs, paying taxes, and providing goods and services needed by our communities. They really are the backbone of this country. I'm always excited to talk with people that are serving that same customer.

I recently spoke with Ali Valdes about creating systems to prevent your small businesses from going out of business.

Her business's name is Ali Valdes Operations Management and she is a business operations strategist who helps small business owners figure out and plan operations for your business and how to systemize and scale. Strategizing a plan of what systems that you're missing in your business, what needs to be...

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Operations Impact on Customer Satisfaction

 

I want to talk about the recent survey that I did and the results, so that it can be used to educate small business owners. Especially those that are newly opened or looking to successfully launch, but also to build a sustainable business in this time when so many small businesses are failing or just trying to survive.

Let’s discuss the most important findings from the survey, when entrepreneurs and small business owners were asked the question… What's your #1  challenge right now, when it comes to Customer Satisfaction?

And the overwhelming response was…. Operations impact on Customer Satisfaction.

What you do in your business, the logistics of the day to day operations, the changes made, and the circumstance that you find yourself under, can result in an impact on customer satisfaction.

Depending on the type of business, your operations could be transparent to the customer. In the case of a product-based business, most people don't see what happens...

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What you should be doing...If your business is NOT open

 

This is really an opportune time to take advantage of having EXTRA time and really sit down and do all the things that you never have time to do, whether it's enough of marketing, of training, of planning. This is the time that you want to take to do those things because, I'm telling you, coming out of this is going to be a different world. Customers are going to be more discerning. Many customers are going to ask "Where am I going to spend my hard-earned dollar?" Some of them may not even have an income, but they're still going to need to eat and they're going to be much more discerning, much more picky about who they patronize.

So if you're not open at this time, it's really important that you take advantage of the opportunity with no one around, employees not in the space, to really look at how you're doing business and, what's going to be your plan coming out of this? It can't be business as usual because the world is going to change, and we really have got to look at...

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How to protect a business from bad publicity 

 
You know what they say about publicity? The whole “All publicity is good publicity” notion? Well I beg to differ. There is bad publicity and if you are not careful, it can tear down a business you took years to establish. In this internet age, all it takes is for one unsatisfied customer to go online and rant about their displeasure with your business. Whether it is on Facebook, Yelp or any other social media platform, that post could pick up steam, go viral and before you know it, the entire web would be talking about it. Now, if you run a business, the last thing you need is having people associate your business with bad products or services. That is why it's important to address any form of bad publicity before it becomes widespread. In this article this, I will show you some effective ways of dealing with bad publicity. So let's get to it.

Build your brand reputation in advance
First off, it is important that you build the reputation of your brand in advance. Ensure...
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Customer Service vs. Customer Satisfaction

 

"Customer Service is what takes place while performing a transaction for a customer, Customer Satisfaction is the overall feeling to advocate for your brand or NOT, as a result of all the experiences that occur during to exposure to your brand"...Chris W. Bryan

 
Check out the YouTube link below from me being a guest speaker at the Business Building Workshops on Customer Service & Business Ethics.
Customer Service vs. Customer Satisfaction
 
As I finish my book and officially launch my consulting business I invite you to follow along on the journey. Please connect by joining my Facebook Group - Building Better Communities through CUSTOMER SATISFACTION 
 

It is community of entrepreneurs, business owners and concerned citizens who support the fact that if businesses make Customer Satisfaction a key focus it is beneficial not only to their long term success, but it also improves the professional skills of their employees, increases engagement and...
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Top 5 Killers of Customer Satisfaction

 
Customers should be the top priority of every business if such a company must be successful in the market. If your customers are not satisfied with your business, chances are that they will stop patronizing your brand and once this happens, the collapse of such a business is imminent. That said, if you run a business, to avoid such an occurrence, you must ensure that your customers are kept satisfied at every point. It is imperative that you avoid practices that may kill customer satisfaction in your business. But what are these customer satisfaction-killing practices? In this article, you will learn about the top 5 killers of customer satisfaction in business to give you an idea of the things to watch out for when establishing your business.

Ignorance
“Ignorance is bliss” unless you run a business. You may be surprised about how few business owners are aware of the impact of customer satisfaction on the success of their business. The satisfaction of your customers is...
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